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12 Jul
2019

How to get Instagram followers

Over the past few years without an iota of doubt, Instagram has gained enormous popularity. People from every walk of life and different types of demographics are now familiar with Instagram. It has turned out to develop exponentially and has become the platform of option for business as well as social interactions,

It is well understood by digital marketers about the magnitude to which Instagram followers can tilt the scales of competition. With a free Instagram strategy, you can easily grab customers from the jaws of your competitors. Gifted individuals awaiting a big break as well as those seeking to advance their social esteem can as well gain from free followers for Instagram.

In 2010 when Instagram was launched for the first time, users could without much difficulty get followers/likes for every new post. Thus the early adopters were able to easily hit the jackpot. However, these days’ new algorithms have been introduced by Instagram and this has really altered the game rules.

Right, enough of this blabbering, let’s now move on to the real guide: How to get followers on instagram:

  1. Create a profile and Picture

The creation and the looks of your Instagram profile and picture speaks a lot when it comes to getting more likes and followers. In order for people to hit the ‘follow’ button, you have to create an impression as well as entice them.

And as your Instagram profile is turning out to be as significant as your homepage, you have to be sure that it looks great and on point. For example, check out Selena Gomez Instagram profile which has 153m followers and is the second most popular Instagram account in the world features mesmerizing pic and dynamic bio.

When a person visits your Instagram profile, then they get only seconds to decide to follow or not to follow your business. They do this by rapidly scrolling through your feed, perusing your bio, or maybe by clicking on your story highlights.

With regard to converting visitors into followers, you need to have a great Instagram profile photo, a helpful Instagram bio, dynamic stories, as well as coordinating cover pictures for your Instagram highlights.

 As an example, Foundr changes its bio link constantly, but always with the same goal.

Foundr uses high-performing landing pages to convert Instagram followers

Image courtesy: https://mention.com/blog/get-instagram-followers/

  1. Apply Instagram stories templates

In case you are a regular story poster on Instagram then you can start utilizing the Instagram Stories templates. This will assist in making your stories more consistent plus complimentary to your feed posts.

You can make use of apps like Canva and Unfold that will help you with making templates, or in case you recognize your way then make use of Photoshop. Have a look at the below pic it will give you an idea.

Tierra Sol's Instagram profile with a recognizable look

Picture courtesy: https://blog.hootsuite.com/how-to-get-more-instagram-followers-the-ultimate-guide/

  2. Brand introduction via Instagram stories highlights

While introducing your brand on your Instagram then do it with stories highlights. This will give you the chance to court new followers that too with your most excellent content. It will also provide them with info of what your business is all about.

Mention Finance Industry Report

Picture courtesy: https://mention.com/blog/get-instagram-followe            

  3. Use Hashtags in your Instagram stories 

Stories on Instagram appear on the Instagram Explore page, and this means that those who are not following you can even find plus watch your stories. And in case they like it, they may even click follow on your profile!

Apart from appearing on the Explore page, you can also make it emerge in the stories for different places and hashtags! All you need to do is simply add a hashtag or maybe location sticker to your Instagram Stories posts!

dontdothis

Image courtesy: https://www.shortstack.com/blog/small-biz-social-friday-14-tips-for-getting-more-followers-and-likes-on-instagram/

4. Share Selfies 

Try to make your Instagram account as friendly and applicable as feasible and remember that this is very important. This way you can really flaunt about your business and brand so that you get more Instagram followers.

5. Create Instagram Ads 

It is not very difficult to run your own Instagram ad campaign.  You can choose from a host of different types of Instagram ads right from feed-style images plus videos to encouraged Instagram Stories ads that will appear when your target audience clicks through stories. 

6. Define your targeted audience

Be sure to target the right audience in the right way and this is very important! Try to analyze as to whether your audience like video content or still images or maybe Instagram stories. Eventually, confirm you have a firm call-to-action in your Instagram ads.

7. Promote Instagram content on other platforms 

Cross-promote your Instagram content on other channels like an email newsletter, your website, Facebook, Twitter, and YouTube to guide your present followers to your Instagram page. You can also this way acquaint yourself to new audiences in case you are found from a different platform.

8. Create a traditional Instagram stories filter for your brand

When your branded AR filter is used by others in their stories, viewers will be able to ascertain who made it and will be motivated to attempt it themselves. This is a creative mode of getting more Instagram followers. Try to get your filter to the new audience in a light-hearted plus fun way. This feature has been used excellently by brands like Kylie Cosmetics, Rihanna, Gucci Beauty, and Adidas.

9. Collaborate with other awesome brand

Team up with like-minded plus complementary business as well as brands so that your profile is viewed by a new and engaged audience. Thus when a user hits on your profile via a co-marketing effort, they are most likely to hit that follow button.

For example, ecommerce store Bando partnered with Starbucks to produce beautiful cups for the season. The partnership vibrated with both their audiences and generated a grand opportunity for the brands to increase their followers.

10. Build lasting influencer projects

Collaborate with an influencer for your brand or business, and then you will find that they act as a representative for your brand.

But the most important fact to get more people hitting the follow button on Instagram with Instagram influencers is to have a lasting venture, rather than one off sponsored posts.

Check out influencer and beauty blogger Caroline Hirons — she regularly works with skincare brand Pixi Beauty on projects, reviews and even creating a new product together!

11. Interact with your followers

Seek people who post an image that interests you and then follow their accounts as well as interact with their content. It is the most normal way to entice followers’ attention to your Instagram account.

12. Cross-promote your content

After you build a strong relationship with some accounts having a similar audience like yours, you can request for some co-promotion on each others’ accounts. This way you can target more new audiences. But be careful to be picky about them, and don’t do it very often.

13. Run Instagram contests

Yet another great way to broaden your reach even as you increase engagement on your pictures is to promote a contest. Once you post it you can ask people to follow and Like or remark on the picture in order to enter the contest.

Offer coupons - get more instagram followers

Image courtesy: https://www.jeffbullas.com/6-effective-ways-get-instagram-followers/

Benefits 

Below are mentioned the benefits you can reap when you follow our technique of getting more followers on Instagram:

  1. Make money out of it

Advertisers are attracted if you have more followers plus your posts are liked by a great number of people. So, once these followers are within the demographics of the advertiser, you may be offered to advertise their products on your Instagram page. This way you are sure to make money. 

  2. Become more famous

Social media, as well as social networking, is to gain as much popularity as possible. And fame will bring its own perks. 

  3. Get more clients

Making a business account on Instagram is one way of expanding a business. When you get more followers that mean more people will know about your business and you will get more clients.

  4. Become an Influencer

Social media platforms like Instagram or any others is about being capable of influencing. Work on your unique idea or unique concept and popularise it thereby becoming an influencer. 

  5. More clicks on your website

In a section of the biography portion of Instagram, you can add your website link. This will entice people to click on the link and follow it. Consequently, they will visit your website. 

  6. Mistakes to avoid while seeking followers:

With regard to communication on social media, each one of us wants it to be flawless. If you are not aware of Instagram mistakes then it becomes easy for your competitors to take over. Below mentioned are some of the mistakes to avoid:

  7. Posting low-quality photographs

Instagram is a social media platform basically focusing on high-quality ocular content. A company or a brand promoter must at any cost avoid posting low-quality photos.

  8. Mistakes in written copy 

The worst thing is to publish an Instagram post with lots of mistakes in the copy. You can put the blame on technology for a low-quality photo but with a messed up copy, it will clearly speak badly of your brand. 

  9. Hashtags – wrong use

The wrong usage of hashtags will not provide you with any followers. Neither should you use them in abundance nor should you ignore them entirely. There are a lot of principles to follow while using hashtags and above all use them fairly. 

  10. No regular posts on Instagram

You need to have posts on a regular basis. The biggest mistake is posting from time to time or too often. Too often posts will be viewed as spammy; yet there is no single formula to follow – just schedule and keep posting. 

  11. Forgetting to post stories 

One of the major Instagram mistakes made by brands is forgetting to post stories. With a beautiful as well as consistent feed try to reap the advantage of Instagram’s Stories attribute. You simply need your Smartphone and an excellent idea. Present your audience with your brand updates, glances behind the scenes, or upload a live video.

  12. Not occupying with your followers 

Instagram is no doubt a social network and not just a place to chase customers. Thus when you do not engage with your audience it is undoubtedly a social mistake that you ought to avoid making.

  13. Buying followers

Buying followers can help to boost you up quick and gain active new followers. SMFollowers is one of the best providers for followers around. Buying Likes and Comments and using Hashtags on your post also helps you get more exposure and will put you on the Explore page, where you will get new real likes, comments and followers.

Conclusion

You did it! Now it is time to check that follower counts escalate. Attracting real social media followers is not simple, however, if you follow the tips that I have mentioned plus a few additional apps, you can see an enhancement very soon.

References::

  1. https://medium.com/strategic-content-marketing/the-most-common-instagram-mistakes-ac52bab98fa
  2. https://later.com/blog/get-more-instagram-followers/
  3. https://www.wordstream.com/blog/ws/2016/10/19/get-more-instagram-followers
  4. https://blog.hubspot.com/marketing/gain-instagram-followers
  5. https://www.lifehack.org/533365/5-real-benefits-having-massive-following-instagram

One thought on “How to get Instagram followers”

  1. Great article. We all know that almost everyone has facebook, Instagram account and it is difficult to increase brand awareness fast and I think this blog is a complete guide for increasing followers.

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